Assemble contact lists of local, regional, state and, if desired, national media;
research the publication or station, know their particular focus and find out who the
contact person is for your type of agency. For each, list their direct phone number and
email address. For smaller publications and local TV or radio, the editor or news
director will be the contact. Most media will accept information via email text (not
attachments), but ask them what method they prefer.
Each state has a newspaper association that maintains a list of all newspapers in the
state. Most of these are now online. Regional newspaper association Web sites: